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It's shaving time

The Town of Guilderland will welcome a third-generation master barber and shop that offers special shaving and event services at the grand opening of Sim's Barbershop in 20 Mall on Saturday, Dec. 20.

Greg Zorian, a master barber with more than 18 years experience, and his business partner Steve Vilot will officially unveil the business Dec. 20, although it has been operating since Tuesday, Nov. 11.

There will be giveaways for the first 50 men and 50 women, refreshments and music, according to information provided by the Guilderland Chamber of Commerce.

Zorian and Vilot said the shop will provide an outlet for men to get their hair done and get a shave, saying that salons for women outnumber barbershops 10-to-1.

Just when you thought there was nothing new to bring to the barber chair, Sim's comes along and proves you wrong, said Zorian.

Sim's also opened up a smaller shop in Saratoga, at 40 Caroline St., a week after the Guilderland shop.

Jeff Shinaman, the vice president of membership for the Saratoga County Chamber of Commerce said the shop will fill a "niche" in city.

He added that Zorian and Vilot are active members in the community and have done a lot of work for not-for-profits organizations.

"It's a nice addition to the downtown options," Shinaman said.

"It's very old Saratoga," Zorian said of the three-chair shop.

Vilot said they are planning a grand opening for the same day as the Guilderland shop, but the ribbon cutting might be another day that week.

He said they plan to start small and get their "feet wet," in Saratoga and possibly expand that shop and open others.

One service Zorian said sets Sim's Barber Shops apart is its "shaving school."

"We re going to teach you how to shave based on your face type," Zorian said.

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