Sex, lies and baby boomers

To Mark Francis Schwab, there's fact to fiction and fiction to fact, and nothing says that more than his book "The Spouse Stealer," which will debut at the end of May at BookExpo America in New York City.

"Fiction is a mirror of reality," said Schwab. "I've been around a while, been married and divorced and I thought it would be a perfect book to highlight the contemporary baby boomer era, which seems to have a lot of this excessive expenditures and promiscuous behaviors."

The Saratoga Springs resident chose his hometown of Buffalo as the setting for "The Spouse Stealer" because it's what he knows best.

"I'm from Buffalo, I've seen the baby boomer rich people and it was a very logical place for me to have the story happen because I know the area so well," said Schwab.

"The Spouse Stealer" focuses on a man living "comfortably on the fringes of wealth" who hits the dating circuit after his last divorce, trying to find love that goes beyond "mutually sexual pleasures." Just as he settles down, a "serial spouse stealer" enters his life and a story of "lies, lust and temptations" emerges.

This is Schwab's first work of fiction but it's something he said he's wanted to do since graduating college with an English degree.

"I never wanted to sit in a cafE begging for a cup of coffee," said Schwab.

Instead, he became a fixture in the advertising world, serving as public affairs director for the zoological society of Buffalo, director of tourism for the Buffalo Area Chamber of Commerce, deputy director of I Love New York and owner of his own advertising and public relations agency, among other stints.

"I've been a travel writer and advertising executive for 30 years. It was time to hang up the old advertising pen and take the fiction pen off the wall," said Schwab.

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