“What’s happening is those large stores are so focused on selling big-ticket items that they forget about their smaller products,” said Phillips. “In this economy, people can’t buy those items, but rather want to fix and repair what they already have and they want to learn how to do it themselves.”
The company is now offering various seminars with experts to help train customers about certain do-it-yourself projects, while some stores are holding “ladies nights” as more women want to learn how to make home repairs without having to hire someone.
The main commitment of Phillip’s Hardware continues to be the welfare of the community. While the company is involved in numerous community service projects, each store also houses a “local shops” binder with information about how customers can continue to find all of their needs at local businesses.
“Hardware stores used to be the general stores of the community,” said Phillips. “So my belief is to continue that tradition by supporting the area’s establishments.”